iChoc has not always been the iChoc as we know it today…

Once upon a time there was a little chocolate bar who set out to conquer the world. He was different from the others, he was much smaller, and he had music in his soul – he wanted his songs to find a way into people’s hearts. iChoc - die trendige Bio SchokoladeFrom chilled grooves to hard beats, the little chocolate bar had a lot to offer, and was blessed with great musical talent. He dreamed of playing on the stages of the biggest organic shops in the world, but it was a highly competitive business out there. Of course, the little chocolate bar knew this and did everything he could to make himself heard: he dressed in flashy clothes, played in all of the smallest stores, turned himself into a sharp Easter bunny rapper at Easter, and even took on the role of a funky Santa at Christmas. Yet the people still hesitated. They couldn’t find a place for the little chocolate bar, they just saw him as novelty gift for their friends. This made the little chocolate bar very sad…he decided to give up, and then fell into a deep sleep…

…until one day, he woke up again. Something had changed inside him – he felt so great – so healthy and free! He had become the iChoc that we see before us. The small, shy chocolate musician had grown into a mature and sophisticated vegan.

Now, it’s up to you to decide what happens next…